Florists For Change will exhibit at the 2012 Great Lakes Floral Expo and stay in Grand Rapids for two additional days for their third annual meeting. The FFC meeting will include a number of informative sessions including two from Bob Negen of WhizBang! Training.

• Sales Training with Bob Negen from WhizBang! Training
• Branding Development with Ryan Freeman from Strider, Inc.
• Photography and editing of floral arrangements with Flower Shop Network
• “How to conduct a local FFCI meeting” by Bonnie Bank of Superior Florist (NYC)
• Update and discussion on progress of talks with wire services by Tim Galea of Norton’s Flowers & Gifts (Ypsilanti, MI)
• Steve Juiffre of Chappell’s Florist (Burlington, VT) reported on his meeting with Google executives, regarding deceptive advertisers