FloristWare Marketing Features

An audio guide to some of the powerful marketing features in the FloristWare POS system for retail flower shops.

FloristWare includes some really powerful marketing features to designed to help retail florists increase sales and improve customer loyalty. Unfortunately these are often underutilized (and sometimes even undiscovered) by even long-standing FloristWare clients.

With that in mind we introduced this series of audio files explaining these features. The hope is that florists might be able to listen in the background and learn more about how they could use these features to improve their retail flower sales.

FloristWare Marketing Features: Introduction

An introduction to the powerful marketing features in the FloristWare POS system for retail florists – designed to help retail flower shops increase sales and profits.

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FloristWare Marketing Features: Messages

FloristWare includes a powerful messaging feature that lets florists delivery customizable messages on customer facing documents like receipts, invoices, delivery confirmations and more – allowing you to affect buying behavior.

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FloristWare Marketing Features: Points Programs

How the points-based incentive/loyalty program in FloristWare uses proven principles to get more customers to buy more flowers more often.

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FloristWare Marketing Features: Reminders

How the FloristWare Reminders tool helps florists ensure that they capture repeat business and are the first gift giving choice for repeating events like birthdays, anniversaries and more.

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FloristWare Marketing Features: Fundraising

How the FloristWare fundraising tools help florists turn endless requests for donations into more sales, better customer loyalty and positive exposure.

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FloristWare Marketing Features: Sales Calls

Customers will buy flowers on more than just Valentine's Day and Mother's Day if only the thought occurs to them. How the sales call feature in FloristWare helps change the way that people buy flowers.

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